Table of Contents
-
Performance Executive Jobs in Dubai – Role Overview
-
About WPP Media and Keyade Middle East
-
Available Jobs and Related Digital Roles
-
Performance Executive – Detailed Job Description
-
Key Job Responsibilities
-
Why This Performance Executive Role Stands Out
-
Requirements and Ideal Candidate Profile
-
How to Apply for Performance Executive Jobs in Dubai
-
FAQs – Performance Executive Jobs in Dubai
Performance Executive Jobs in Dubai – Role Overview
If you’re passionate about data, creativity, and measurable results, Performance Executive jobs in Dubai at WPP Media’s Keyade Middle East offer an exciting chance to build your performance marketing career at a global level.
As a Performance Executive in Dubai, you will be part of a high-performing team executing and optimizing campaigns across search, social, and display. Your day-to-day work will directly influence client revenue, customer acquisition, and brand growth by improving performance media results through smart strategy, testing, and analytics.
Role snapshot:
-
Job Title: Performance Executive
-
Company: WPP Media – Keyade Middle East (a WPP brand and part of GroupM)
-
Location: Dubai, United Arab Emirates
-
Category: Performance Marketing / Paid Media
-
Employment Type: Full-time
You’ll act as the engine behind your clients’ performance campaigns, helping transform their budgets into business outcomes with a mix of analytical and creative skills.

About WPP Media and Keyade Middle East
WPP is known as the creative transformation company, using creativity and media to build better futures for people, clients, communities, and the planet. Under the WPP umbrella sits WPP Media, the global media collective that brings together platforms, people, and partners to create growth in a world where media is everywhere.
Key points about WPP Media:
-
Global media collective within WPP
-
Focus on harnessing platforms, people, and partners for growth
-
Deep expertise across media strategy, planning, and buying
Keyade Middle East is a leading WPP Media brand:
-
A performance marketing consultancy focused on delivering tangible business results
-
Specialized in cutting-edge performance solutions across search, social, and programmatic
-
Part of GroupM, WPP’s media investment group and the world’s leading media investment company
-
On a mission to shape the next era of media where advertising works better for people
By joining Keyade Middle East as a Performance Executive, you plug into the global WPP and GroupM ecosystem, gaining access to world-class tools, training, and expertise while working in a fast-growing digital hub like Dubai.
Available Jobs and Related Digital Roles
Professionals exploring Performance Executive jobs in Dubai at WPP Media or Keyade Middle East might also be interested in:
-
Performance Marketing Specialist
-
Paid Search Executive / PPC Executive
-
Paid Social Executive
-
Programmatic Trading Executive
-
Digital Media Planner / Buyer
-
Performance Analyst or Data Insights Executive
These roles often work closely together, forming integrated teams that deliver full-funnel performance strategies combining search, social, display, and other digital channels.
(See more digital marketing jobs in Dubai)
Performance Executive – Detailed Job Description
The Performance Executive role is built around one core objective: drive measurable performance for clients through digital media.
You will be responsible for:
-
Supporting your team in running and optimizing performance media campaigns
-
Monitoring and improving key metrics such as CTR, conversion rate, and cost per acquisition
-
Turning data into clear insights and recommendations
-
Ensuring finance and campaign spend are reconciled accurately
This role is ideal for you if:
-
You love working with numbers, spreadsheets, and dashboards
-
You enjoy testing hypotheses and seeing results in real time
-
You are curious about how search, social, and display platforms work behind the scenes
-
You want to build a long-term career in performance marketing within a world-leading media group
Key Job Responsibilities
As part of Performance Executive jobs in Dubai, you’ll take on a blend of analytical, operational, and strategic tasks.
Supporting and Optimizing Performance Media Campaigns
-
Implement and manage performance campaigns across search, social, and display channels.
-
Proactively contribute to achieving client goals such as ROAS, CPA, or lead volume.
-
Implement effective campaign strategies and optimization techniques based on platform best practices and test results.
Search Query Report (SQR) Analysis and Keyword Optimization
-
Conduct detailed Search Query Report (SQR) analysis to identify:
-
Irrelevant search terms
-
Low-performing keywords
-
-
Implement negative keywords and adjust bidding strategies to improve efficiency and reduce wasted spend.
Reporting, Analysis, and Insights
-
Develop and present weekly performance reports that:
-
Highlight key metrics and trends
-
Explain what worked and what didn’t
-
Include clear, actionable recommendations
-
-
Oversee analysis of campaign results to identify patterns, trends, and learnings.
-
Document key insights and best practices to inform future strategies and test roadmaps.
User Engagement and Conversion Optimization
-
Analyze user engagement metrics such as:
-
Click-through rate (CTR)
-
Conversion rate
-
Bounce rate
-
-
Use these insights to optimize:
-
Ad creatives
-
Landing pages
-
Targeting parameters
-
-
Work with the creative and client teams to propose A/B tests and new creative angles.
Audience and Paid Media Performance Analysis
-
Conduct deep-dive analysis into audience behavior and paid media performance.
-
Identify high-value segments and opportunities for improved targeting and messaging.
-
Support strategic decisions covering channel mix, audience strategies, and budget allocation.
Finance Reconciliation and Budget Management
-
Oversee finance reconciliation processes:
-
Verify campaign spend across platforms vs. planned budgets
-
Identify discrepancies and escalate or resolve accordingly
-
-
Help ensure accurate financial reporting and budget management for each client.
Why This Performance Executive Role Stands Out
There are many Performance Executive jobs in Dubai, but this opportunity with WPP Media’s Keyade Middle East stands out for several reasons:
Work at the Heart of Performance Marketing
You’ll be working with a Performance Marketing Consultancy that:
-
Lives and breathes business results
-
Uses cutting-edge tools, platforms, and methodologies
-
Works across multiple industries and client types
This exposes you to a broad variety of campaigns, markets, and performance challenges.
Global Brand, Local Impact
As part of WPP Media and GroupM, you benefit from:
-
Global resources and expertise
-
Training and learning from leading performance teams
-
International career pathways over the long term
At the same time, being based in Dubai gives you local market exposure and regional experience in MENA.
Strong Culture and Values
WPP Media emphasizes a shared set of values that you’ll bring to life in your day-to-day work:
-
Be Extraordinary by leading collectively and inspiring transformational creativity.
-
Create an Open Environment by balancing people and client experiences and cultivating trust.
-
Lead Optimistically by championing growth and development to mobilize the enterprise.
Career Development and Benefits
Life at WPP Media includes:
-
Access to global WPP and WPP Media networks for learning and collaboration
-
Employee resource groups and community-building events
-
Competitive medical, retirement, vision, and dental plans
-
Significant paid time off, partner discounts, and mental health awareness days
-
A hybrid work model, typically in office around four days a week, balancing collaboration and flexibility
Inclusive and Supportive Employer
WPP Media is an equal opportunity employer committed to:
-
Non-discrimination across all protected characteristics
-
Creating a culture where everyone feels they belong
-
Ensuring equal opportunities to progress and thrive
Requirements and Ideal Candidate Profile
To succeed in Performance Executive jobs in Dubai at WPP Media – Keyade Middle East, you should bring a mix of education, experience, and mindset.
Education
-
Bachelor’s degree preferred, ideally in a STEM discipline such as:
-
Science
-
Technology
-
Engineering
-
Mathematics
-
-
Other degrees with strong analytical components or digital marketing relevance may also be considered.
Experience
-
Experience in digital media, paid advertising, or media buying.
-
Agency experience is a plus, particularly in performance or digital-focused agencies.
-
Proven track record in managing successful paid search and paid social campaigns.
Technical & Analytical Skills
-
Exceptional analytical skills, including comfort with:
-
Large data sets
-
Platforms dashboards
-
Excel and reporting tools
-
-
Ability to translate data into clear, actionable insights and recommendations.
-
Familiarity with search, social, and display platforms (e.g., paid search engines, social ad managers, programmatic platforms).
Soft Skills and Mindset
-
Creative and solutions-oriented mindset – able to find opportunities even when performance challenges arise.
-
Excellent communication and collaboration skills – both written and verbal.
-
Meticulous, organized approach to work and strong attention to detail.
-
Ability to manage multiple campaigns and tasks at once without losing quality.
Location and Work Setup
-
Based in or willing to relocate to Dubai, United Arab Emirates.
-
Comfortable with a hybrid working model, typically around four days in the office.
-
Openness to collaborate with global teams and clients across time zones where needed.
How to Apply for Performance Executive Jobs in Dubai
Ready to step into one of the most exciting Performance Executive jobs in Dubai? Here’s how to approach your application:
FAQs – Performance Executive Jobs in Dubai
1. Do I need agency experience for Performance Executive jobs in Dubai at WPP Media?
Agency experience is a plus but not strictly mandatory. What matters most is hands-on experience with paid search, paid social, or performance campaigns and strong analytical skills.
2. Is a STEM degree essential for this role?
A STEM degree is preferred because of the analytical nature of the role, but candidates with other degrees and strong performance marketing experience can still be competitive.
3. Do I need to be in Dubai already to apply?
You can apply from overseas, but you should be willing and able to relocate to Dubai, subject to visa and work authorization requirements.
4. What career path can this role lead to?
Performance Executive jobs in Dubai can progress into:
-
Senior Performance Executive
-
Performance Manager
-
Performance Director or Head of Performance
-
Strategy, data, or product-focused roles across WPP, GroupM, and global media brands.
5. Is remote work available?
WPP Media operates a hybrid model, typically with teams in the office around four days a week. If you require specific flexibility or accommodation, this can be discussed during the interview process.
If you’re ready to combine creativity with analytics, and want to grow in a global media powerhouse, Performance Executive jobs in Dubai with WPP Media and Keyade Middle East give you the perfect runway to build a powerful, future-proof digital marketing career.